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Charles A. Gresham and Donald J. Lipscomb
Loblolly-bay (Gordonia lasianthus), also called holly-bay, gordonia, and bay, is a small to medium-sized evergreen tree or shrub found in acid, swampy soils of pinelands and bays on the Atlantic and Gulf Coastal Plains. It is slow growing with soft, light-colored, fine-grained wood of little commercial value, although loblolly-bay could be managed as a source of pulpwood. The white showy flowers and shiny foliage make it a desirable ornamental, but it is not easy to cultivate. Deer browse stump sprouts heavily.